You are currently browsing the daily archive for November 30th, 2008.
All Kids Can, a program of the CVS Caremark Charitable Trust and CVS Pharmacy, is one of the main services CVS Caremark provides for the community. It is a campaign to make life easier for children with disabilities. The company has pledged $1.1 million to help build boundless playgrounds across America. The funds will be used for the purchase of equipment that is wheelchair and walker friendly
CVS Caremark Charity Classic Golf Tournament is an annual event to raise money for local non-profit organizations. The classic benefit is held at the Rhode Island Country Club in Barrington, R.I. Hosted by PGA pros and natives Brad Faxon and Billy Andrade, the fundraiser has raised more than $10 million over its nine year history.
CVS Caremark downtown 5K is held each September in Providence, Rhode Island. This event serves as the USA Men’s and Women’s 5K championship and a great way for families, student, and co-workers to have fun. Money is donated to non-profit organizations to help them fulfill their mission. Categories for events include youth races, high school inspirational 3K Run, corporate team event, firefighters vs. police officers challenge, and the college challenge.
CVS caremark is a place I would like to work. This company believes in helping the customer and taking care of each and everyones needs. However, finding a job in the Public Relations department may not so easy because the number of jobs avalible are limited. Yet, if I wanted to become apart of the pharmacy team, the number of opportunities is excessivly greater.
Flexiblity in schedual is one aspect of the company that grabed my attention with the company. At some point in my life I would like to have children; so a flexible schedule is needed. Health benefits is a big part of why I like CVS Caremark. The company has health benefits for both full-time and part-time workers. Many individuals across this nation are living without health insurance. Among those individuals , are people who are sick with cancer or some other type of cronic life threating disease or just a common illness that can be handled with the currect treatment. I know what it is like to wonder whether or not health insurance will be avalible for the next year.
Employees receive discounts on products and company brand merchandise. It’s nice a way to help employees save money and invest in the company.
Best Consumer Health Product Internet Site (2008) “This award is a result of our passion to deliver on our mission, which is: to improve the lives of those we serve by making innovative and high-quality health and pharmacy services safe, affordable and easy to access.” Erin Pensa, CVS Caremark Corporate Communications
J.D. Power and Associates 2008 Call Center Award
(Caremark Customer Care Centers Recognized for Customer Satisfaction Excellence) Increase the efficiency and effectiveness for call centers by establishing best practices for handling service calls
CVS Caremark Wins 2008 Retail Innovation Award
CVS Caremark is deemed a finalist in the 2009 URAC Annual Best Practices in Health Care Consumer Empowerment and Protection Award. The award provides a unique opportunity for leaders in health care management to learn what premier companies are doing to advance consumer protection and empowerment.
Model of PR
PR practitioners conduct research to determine the views of a particular constituency and then uses that information to help achieve the objectives of both the client , organization, and company. This company uses the two-way symmetric model. CVS Caremark consistently promotes the company and clients. The company aspires to go above and beyond for customers, clients, and colleagues. When individuals walk into a store, representation of the company clients are evident from the Coca-cola company to Nestle’s chocolate.
Publics
“Our mission at CVS is to ‘….be the easiest pharmacy for customers to use.’ We are guided toward this important mission by our company values including “Respect for individuals,” “Integrity” and a “Passion for Extraordinary Customer.” (CVS Caremark executive) The company is launching a new concept Beauty 360 which provides prestige beauty products for women on the go. Brands range from skin care, cosmetics, and men’s grooming to fragrance categories. Whatever symptoms one may have CVS Caremark has the brand.
Challenges
With the economy in a rough, one of the main challenges
facing CVS Caremark is maintaining a sales increase. Consumers are being more money conscious this year and watching where they spend their dollars. The company like many other companies is also seeing a large decrease in stock activity. Overall Caremark is doing pretty well.
- Information Systems / Tech Support
- Finance and Accounting
- Health Care Services
- Human Resources
- Legal
- Loss Prevention
- Merchandising
- Marketing
- Advertising
- Pharmacy Operations
- On-Line Marketing
- Corporate Communication
- Investors Relations
CVS/Caremark is the largest provider of prescriptions and health care related services in the nation. With approximately 6, 300 stores across the U.S, CVS Caremark hold a big presence in retail. The company prides its self on effectively managing costs and improving health care outcomes, mail order, specialty pharmacy divisions, Caremark Pharmacy services, minute clinic, online pharmacy, and the retail based health clinic subsidiary.
1963
The first CVS store was founded in Lowell, Mass. by brothers Stanley and Sidney Goldstein and partner Ralph Hoagland. CVS stands for Consumer Value Stores.
1967
CVS begins operation of its first stores with pharmacy departments, opening locations in Warwick and Cumberland, Rhode Island.
1969
CVS is sold to Melville Corporation.
1985
Baxter taps its expertise in healthcare cost management to begin providing prescription benefit management services. As a division of Baxter, Caremark launches Mail Service Pharmacy, IGIV Home Care Services, and Growth Hormone Distribution and Services.
1988
CVS/pharmacy celebrates its 25th anniversary, finishing the year with nearly 750 stores and sales of about $1.6 billion.
1992
Caremark spins off from Baxter. The Caremark Formulary is developed and Clinical Intervention Programs are introduced.
1997
CVS completes its acquisitions of more than 2,500 stores from Revco and becomes the largest acquisition in the history of the U.S. retail industry.
2000
Rick Krieger and partners Douglas Smith, M.D., Steve Pontius and Kevin Smith, RN, FNP founded QuickMedx (the retail health care centers that became MinuteClinic).
2007
CVS Corporation and Caremark Rx, Inc. complete their transformative merger, creating CVS Caremark, the nation’s premier integrated pharmacy services provider.
2008
CVS Caremark marks the first anniversary of its successful, transformational merger as the largest integrated provider of prescriptions and health-related services in the nation on March 24.
